ARCHITECTURE / HOME RENOVATION / ARCHITECTURE / HOME RENOVATION

Kinsey Architecture website case study

Kinsey needed a clearer website for extensions, renovations, planning drawings, and early-stage homeowner enquiries.

Check if my business fits See the £99 plan

Kinsey Architecture website case study screenshot

A closer look at the page structure used to support service detail, proof, and enquiry intent.

Architecture enquiries became better prepared before consultation.

Homeowners contacted with clearer project stage, property type, and planning questions.

Before

The site showed completed projects but did not clearly explain stages, planning, feasibility, or what homeowners needed before starting.

What changed

We added project-stage guidance, clarified services, improved proof, and made the consultation route easier to understand.

Result

Homeowners contacted with clearer project stage, property type, and planning questions.

Buyer hesitation

Visitors were unsure where their project sat in the process.

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What the project had to handle

The work was shaped around the buyer decisions, proof gaps, and practical friction points that mattered for this specific business.

Project requirements

Early-stage uncertainty
Planning process
Design stages
Budget sensitivity
Project proof
Consultation expectations

Want Similar Clarity

If your architecture / home renovation website makes the business feel harder to trust, start with a review.

The first review checks whether clearer positioning, stronger proof, and a more useful enquiry route would help buyers understand the business faster.

Start a website review See what £99 includes