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Case study · ELECTRICAL COMPLIANCE / LANDLORD SERVICES · Manchester

Landlord Electrical MCR website case study

The business needed EICR, PAT testing, remedial work, and landlord compliance explained in a way property owners could act on quickly.

Area:
Manchester
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Landlord Electrical MCR website case study screenshot

Compliance enquiries included tenancy status, property access, certificate position, remedial codes, and urgency.

Before

The site mentioned certificates and testing, but landlords were unsure which service they needed and what happened after a failed report.

What changed

We separated compliance services, added plain-English explanations, clarified remedial routes, and improved mobile contact.

Result

Landlords contacted with clearer property details, certificate needs, and urgency.

What may stop a customer

The concern was whether landlords would engage with a structured compliance site, or whether they would just ring and expect the whole process to be explained on the call.

What matters in Manchester

Landlords often contact around an EICR deadline, a change of tenancy, or remedial codes on an existing report. Property type, postcode, access, occupancy, certificate status, and deadline should be captured immediately.

What the work had to solve

The structure follows the questions customers ask before they contact Landlord Electrical MCR, from choosing the right service to sharing enough detail for a useful first reply.

What customers needed to know

  • Landlord compliance
  • EICR reports

What the pages had to explain

  • Failed inspection remedials
  • PAT testing

What made an enquiry useful

  • Property access
  • Deadline pressure
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